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Stock Market Reaction to Resource Redeployment at Apple: The Introduction of iPhone

  • 1.  Stock Market Reaction to Resource Redeployment at Apple: The Introduction of iPhone

    Posted 07-02-2020 17:27

    Do stock markets timely reflect real options that firms use to grow? This presentation uses the introduction of iPhone by Apple Inc. to illustrate that the option to redeploy a firm's resources to a new product market may be underappreciated by investors for a long time. This raises the redeployability paradox: redeployability of a firm's resources to new markets may make that firm simultaneously more valuable intrinsically and more undervalued in the stock market.

    If you want to know more about resource redeployment, the option I discuss in this presentation, please visit this channel, subscribe to it, and get updated about new videos posted.

    Best regards,

    Arkadiy

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    Arkadiy Sakhartov

    Gies College of Business

    University of Illinois at Urbana-Champaign

    E-mail: arkadiys@illinois.edu

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