Business Model Innovation in the Knowledge Economy:
From Linear Value Chain to Ecosystem
Jan Ondrus, ESSEC Business School
Nicolas Glady, ESSEC Business School
Recent paradigm shifts (e.g., product-to-service value proposition,
digital transformation, big data, knowledge economy) forced to
question traditional business models across industries. We propose a
caucus which explores business model innovation in the knowledge
economy, with a focus on the transformation of linear value chains to
ecosystem businesses.
Date: Monday, Aug 8 2016 4:45PM - 6:15PM
Location: Anaheim Convention Center in 204B
Link:
http://my.aom.org/program2016/SessionDetails.aspx?sid=14792
Program:
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4.45pm - 4.55pm - Welcome and Introduction
4.55pm - 5.55pm - Panel
5.55pm - 6.05pm - Presentation of an industry case (Yassine El
Ouarzazi, Mars Catalyst)
6.05pm - 6.15pm - Closing remarks and next steps
Panelists:
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Marshall van Alstyne (Boston University/MIT)
Andrew Hargadon (UC Davis)
Youngjin Yoo (Case Western Reserve University)
Howard Yu (IMD)
Registration:
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Due to the limited number of seats, registration is recommended which
will be on a first come first serve basis. There is no cost to attend
this caucus.
To register online, please visit
http://goo.gl/forms/zufgXlysBAB0OE872. Should you have any question,
please contact
ondrus@essec.edu
We look forward to seeing you at AOM.
Best regards,
Jan & Nicolas