Dear New Product and Innovation Professional:
Share your insights and expertise by contributing to the next edition of the PDMA Essentials series! "PDMA Essentials 3: Leveraging Constraints for Innovation" focuses on how to overcome resource, technology, process, consumer, regulation and other restrictions and barriers to enhance creativity and generate innovative solutions. Send us a two-page chapter proposal outlining your ideas for a chapter by
February 10 2016 to
spanjol@uic.edu and
sebastian.gurtner@tu-dresden.de, with "PDMA Essentials 3 Submission" in the subject line. See the attached call document for details.
Sebastian Gurtner, Jelena Spanjol, and Abbie Griffin