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Apologies for Cross Posting

Want your students to really learn while you generate a high level academic mainstream publication? Consider encouraging your students to do a crowdfunding project (think Kickstarter, or a crowdfunding campaign aimed at helping a social cause). It has led to a natural experiment that three of us are targeting for a high level journal (e.g., AMJ or JBV), and for an article in practitioner journal (probably aimed at Business Horizons).  

Also since crowdfunding requires students cope with tremendous strategic challenges in a compressed time frame, it is a great teaching tool for the students.  Three of my students are doing a campaign as an independent study, and for two of my courses it is a source of constant dramatic examples in just about every class session. 

I can let you know all about it Mid April when I get a chance to breath. But, I am including the link below in case you wanted to follow the campaign, so you discuss it in your classes, in real time.   Here are details. On a related note, if you want to encourage the hardest working group of students I have ever met, contributions are welcome (see link below) :)