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Strategy for Startups ( was Ph.D. Seminar Course Outlines in Strategy

  • 1.  Strategy for Startups ( was Ph.D. Seminar Course Outlines in Strategy

    Posted 01-24-2007 12:44
    Dear Strategy Colleagues
     
    I found that most strategy courses in business scools/ MBA programs/ and at college level, focus almost exclusively on strategic thinking/planning  in the corporate sector.
     
    There is very little for startups ( off the street entrepereneurs, serial entrepereneurs, SME's, high tech startups with new-to-the-world disruptive  technology; would-be entrepreneurs in the science-to-business sphere ie. academics, scientists, engineers, researchers etc), not-for-profits (NFPs), associations or government agencies.
     
    A startup doesn't care about market share--ie they are more interested in niche opportunity windows. The strategic thinking and planning for a startup, launch and prelaunch business venture is different then what goes on in a corporation, when they decide to launch a new product.
     
    Does anyone have a syllabus they can share in the above areas. I plan to propose a 13 week  continuing education course on Strategy for Startups and Strategy for non business organizations to a local university and or college.
     
    Walter Derzko| The Smart Economy|
    http://smarteconomy.typepad.com
    Toronto, Ontario Canada
    1-416-533-9667
    wderzko@pathcom.com
    walter.derzko@utoronto.ca
    Skype ID = Scenarioman
    ----- Original Message -----
    Sent: Thursday, January 18, 2007 1:38 PM
    Subject: Re: Ph.D. Seminar Course Outlines

    I am attaching the syllabus I used the last time I taught such a seminar (Spring 2006).

    I look forward to receiving your summary.

    John
    Prof. John Stephan
    355 Dyson Center
    School of Management
    Marist College
    Poughkeepsie, NY 12601
    (tel) 845-575-3000 x2916