PLEASE EXCUSE THE CROSS POSTING
Greetings,
I hope all is well. I need to readjust my assessment approach for the AACSB for my undergraduate strategy course. I am looking for as short of a case (or even vignette) as possible that would allow my students to identify specific external factors including social/demographic, legal regulatory, global/competitive, economic and technological. The case should also provide the material so my students would be able to make recommendations regarding appropriate strategic directions for each factor.
Ming-Jer Chen recommended Ici-Fili (HBS 9-703-516). Unfortunately, ICI-Fili is too long for my needs. I am looking for a shorter one. In the best of all worlds, the case would also be recent and interesting to the "average" undergraduate (and it would cure cancer...). Thank you in advance for your collegial help. I will be glad to circulate the winner for anyone who is interested...
Best,
Bruce
--
Bruce Clemens PhD PE
103 Churchill Hall
School of Business
Western New England College
1215 Wilbraham Road
Springfield MA 01119
Phone: 413-782-1500
Fax: 413-796-2068
bclemens@wnec.edu Campus mailbox number: C5433
Please consider the environment before printing this email