Hi Reza,
If it's just an introduction for undergraduates, then I have found using Kawasaki's "Art of the Start" as a good guide around which to add content to and bring in guest speakers. Financials are not covered in his book, so I use templates I have developed over a couple years (available in www.cie.unsw.edu.au under Library & Tools).
Help yourself to the course outline to STRE2010, available through: http://www.asb.unsw.edu.au/schools/Courseoutlines/
Aside, STRE2010 is also the first course in the Diploma in Innovation Management: http://www.handbook.unsw.edu.au/undergraduate/plans/2011/INOVA13451.html
Best,
Martin
Dr. Martin J. Bliemel
Lecturer; Director, Centre for Innovation & Entrepreneurship
mbliemel@unsw.edu.au
o: +61 (0)2 – 9385 5671
Australian School of Business
Strategy and Entrepreneurship
University of New South Wales Dr Martin Bliemel | Lecturer | Strategy & Entrepreneurship
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Dr Martin Bliemel | Director | Centre for Innovation & Entrepreneurship
Australian School of Business | The University of New South Wales
Level 5, East Wing | ASB Building | UNSW Sydney 2052
Telephone: +61 (2) 9385 9730 (CIE Manager's office) | Web: www.cie.unsw.edu.au
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Hello,
I am currently putting together an introductory level course on the principles of entrepreneurship for spring semester. This course will cover feasibility studies; financial and location analysis; marketing; promotion; management; venture capitalism; and legal considerations.
My background is in BPS so I would appreciate any recommendations of undergraduate textbooks, syllabi, and/or activities that I could refer to while putting together this course. If there is interest, I am more than happy to compile the information the list serv members share with me and repost it as a resource. Thank you in advance for your help – I look forward to hearing your recommendations!
Reza Karim
Rucks Department of Management
E.J. Ourso College of Business
Louisiana State University, Baton Rouge
Email: rkarim@lsu.edu