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Melbourne Business School

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Geoff Martin

Professor,
Melbourne Business School

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Advice on teaching materials and syllabus for a sustainability course

Posted By Geoff Martin 08-29-2016 16:32
Found In Egroup: Strategic Management STR \ view thread
Hi Jane, The Patagonia case from HBS is great and there is also a good video about Yvon Chouinard (from Patagonia) on youtube. Yvon wrote a book called "Let My People Go Surfing" which sets the standard for sustainability. The shared value concept (see Tedtalk by Michael Porter) is also helpful. Good ...