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PhD course April 24-28 'Emerging Markets and Global Strategy', Copenhagen Business School, Application March 19

  • 1.  PhD course April 24-28 'Emerging Markets and Global Strategy', Copenhagen Business School, Application March 19

    Posted 03-08-2023 20:04

    Dear Friends and Colleagues,

    We have a superb PhD course on April 24-28 on Emerging Markets and Global Strategy in person at Copenhagen Business School. More information appears here: https://phdsupport.nemtilmeld.dk/12

    Best wishes, Alvaro Cuervo-Cazurra

    Emerging Markets and Global Strategy


    Lourdes Casanova, Cornell University, Ithaca

    Alvaro Cuervo-Cazurra, Northeastern University, Boston

    Peter Gammeltoft, Copenhagen Business School

    Mike Peng, University of Texas at Dallas

    Ravi Ramamurti, Northeastern University, Boston


    The course is intended for students within the social sciences, including business and management. It is designed to be accessible to students with different backgrounds, thesis themes, methodological approaches and disciplines and at different stages of their PhD project. A basic understanding of international economics, business and strategy is assumed.

    One week before the commencement of the course, students submit a written paper (5 pages) on a research idea or ongoing research activity, related to the course themes. The paper will be shared with other participants. Students make a presentation on the basis of their paper and receive feedback on it. They further produce a written review of a fellow student's paper to be submitted after the course.

    Students are expected to read all the course readings prior to the course and to engage actively in discussions in lectures, exercises and activities. They are also expected to read all the student papers submitted to the course and be prepared to offer constructive critiques during paper presentations.


    Emerging markets have become dynamic and influential players in the global economy. In addition to dynamism in their domestic economies, they are assuming increasing importance internationally in a range of roles as competitors, partners and rivals. At the same time, their roles are transforming in response to recent trends in national economic policies and restructuring of international production systems. The aim of this course is to offer advanced insights into ways in which emerging markets are increasing and transforming their outward participation in the global economy and importance for global challenges. It will familiarize doctoral students with significant foundational and contemporary themes and advances in the intersection between emerging market and global strategy research.

    The course comprises of five lectures, discussing different dimensions of the outward integration of emerging markets and engaging with theories, methodologies and empirical trends central to emerging markets and strategies. The course will augment participants' understanding of characteristics of emerging markets and their implications for global strategies and equip them better to address them in their research. The lectures will cover the following dimensions of outward orientation: global strategy and emerging markets; governments and internationalization; innovation in and from emerging economies; emerging market multinationals; and ESG, CSR and sustainability.

    Course content

    The course includes workshops where students present their 5 page drafts, and they are discussed by faculty and fellow students. There will be around 30 minutes available per student for presentation and discussion. The draft paper can be an extract of an existing paper or written specifically for the course. It should focus on the design of a study rather than on any findings. It should address the conventional components in a research design (research problem, contribution, methodology, theoretical framework). Further, each student will produce a 1-2 page written review, according to guidelines provided, of another student's paper to be submitted no later than a week after the course. All students are expected to partake in the oral discussion of student papers. This exercise will strengthen skills in both presentation of own work and constructive critique of the work of others.

    Lecture plan

    Monday: Global strategy and emerging markets

    Mike Peng

    In this lecture, we will define what is global strategy; outline the four fundamental questions in strategy; and highlight the importance of emerging markets in the ongoing debate between globalization and deglobalization. The emphasis will be on identifying important, timely, but previously under-researched research topics, such as coping with geopolitical impact like sanctions, supply chain reorganization, and management of diverse stakeholders.

    Tuesday: Governments and internationalization

    Alvaro Cuervo-Cazurra

    In this lecture, we study a variety of influences of governments on internationalization, both indirect influences in the form of institutions as well as direct influences in the form of ownership. We start with an overview of institutions and global strategy, discussing how the political system characteristics drive country and entry mode selection, including the effect of the dark side of politics as corruption. We then analyze how political dynamics in the form of pro-markets reforms and skepticism of globalization alter firms' global strategy. Finally, we study the direct influence of governments on global strategy through their ownership of state-owned firms and sovereign wealth funds.

    Wednesday: Innovation in and from emerging markets

    Ravi Ramamurti

    In this lecture, we will explore the nature of innovation in emerging markets, the roles played by local firms and MNCs in that process, and how and why innovations diffuse from one country to another. In particular, we will look at the case of "reverse innovation," which is the counterintuitive flow of innovation from developing to developed countries (as opposed to the other way around). We will look at different instances of reverse innovation, in both products (e.g. medical devices) and services (e.g. healthcare or banking), and speculate on the future prospects for reverse innovation. A second goal of this session will be to explore the tensions that sometimes arise in research between rigor vs. relevance, and how to deal with that productively. In turn, that will raise the question of when and how to do good qualitative research, and the role of hypotheses-generation research versus hypotheses-testing research.

    Thursday: Emerging market multinationals

    Peter Gammeltoft

    Recent challenges notwithstanding, multinational companies from emerging markets are becoming major players in the globalized world economy, presenting important challenges not only to scholarly research but also to government policies and business strategies. In this session, we will discuss contemporary trends in outward investment from emerging economies, how they relate to extant IB theories, and how they impact on home and host countries, developing as well as developed.

    Friday: ESG, CSR and sustainability

    Lourdes Casanova

    Over the past ten years, ESG has assumed increasing importance. ESG sustains the momentum from corporate social responsibility (CSR), a construct that emerged about 70 years ago and marked the starting point for businesses taking ownership of their impact on society. Following a brief discussion of the historical context surrounding the emergence of ESG, this lecture will examine ESG's growing influence in emerging markets and will dive into the ESG performance of emerging market firms. We will highlight the specificities of the emerging market environment and the need to ensure that emerging market firms are fully integrated in the ESG movement. Also, we will present the top ESG EMNC performers as well as a ranking of emerging markets which will include ESG variables.


    Contact information

    CBS PhD Support

    Administration of the course:

    Nina Iversen


    Registration deadline


    Please note that your registration is binding after the registration deadline.

    Register here: https://phdsupport.nemtilmeld.dk/12

    Professor, International Business and Strategy, Northeastern University
    Co-editor, Global Strategy Journal
    a.cuervocazurra@neu.edu. www.cuervo-cazurra.com.